Digital Communications Officer - Estyn

Digital Communications Officer

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We are looking for a creative communications professional with strong digital skills, able to produce engaging, accessible content, work confidently in Welsh, and collaborate effectively to support Estyn’s communications and strategic aims. The successful candidate will take responsibility for coordinating and maintaining accurate, user-friendly and accessible website and social content, and will bring strong experience in social media management, graphic design and video editing.

Key tasks include:

  • Support the development and evaluation of communication campaigns to raise awareness and understanding of Estyn’s work and build brand visibility. 
  • Draft multi-channel content plans to support the promotion of our inspection arrangements, improvement resources, key publications, recruitment campaigns, and other specified areas of our work.
  • Design relevant, engaging and creative content, including video and graphics for internal and external audiences for use across a mix of communication channels, including our website and social media channels.
  • Lead on horizon scanning across social media; identify and share trends and opportunities to highlight our work creatively on new channels such as Instagram, TikTok and other identified platforms.
  • Provide management reports and analysis on website use, social media engagement and marketing campaigns to evaluate effectiveness and inform continuous improvement.
  • Support our proactive and reactive media relations, being the first point of contact for media enquiries, drafting press releases and preparing briefings for interviewees.
  • Support the coordination of key corporate announcements, working with the PR & Campaigns Manager to deliver the targeted distribution of press releases, stakeholder toolkits, e shots and other promotional materials.
  • Lead on the planning, collation and drafting of the half termly external newsletter Datgan.
  • Manage the blog schedule, editing and publication process.
  • Champion and support Estyn’s tone of voice, brand guidelines and accessibility guidelines, working with managers plan content and ensure coherent messaging and branding across all of Estyn’s communications channels.
  • Undertake any other duties as may reasonably be required by managers.

Duration: Permanent

Salary: £30,769 – £35,014

Closing date: 10am on 9 February 2026

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